Vitalments creates melatonin-free sleep supplements designed to improve rest naturally.
Project Type
This was their first website, and they had no assets beyond the product packaging. I had to build the entire visual identity from scratch. The process involved a combination of AI image generation and Photoshop editing.
Solution
I designed a Shopify store focused on clarity and conversion: ingredient breakdowns, benefit tabs, comparison tables, and an optimized cart flow. Every element was designed to convey trust and simplify the buying journey.
Results
Complete brand presence built from zero assets
Professional, modern website with strong visual impact
CRO and SEO structure that improved coverage and conversions